Our societal project
Together, we will find the right answers to the changes of our time.
2024 and early 2025 were marked by deep political uncertainties, tensions over purchasing power and the growing climate emergency. In this context, transformation expectations are high, but implementation conditions remain mixed.
While the pace of financing for the purchase of electric vehicles slowed during the year, the prospects for a rebound are very real, particularly with the arrival of more affordable models. The energy renovation market, meanwhile, remains dynamic, supported by increased public support. To maintain these positive dynamics, it is essential to ensure a stable regulatory framework and find more sustainable collective responses.
To this end, we have chosen to adopt a double materiality assessment approach, in line with the Crédit Agricole Group’s methodology. This approach strengthens our position as a committed company and consolidates our priorities: facilitating access to cleaner mobility, accelerating the energy renovation of homes and encouraging more responsible consumption that is accessible to as many people as possible.
It also means maintaining an open and constructive dialogue with our entire ecosystem. This is why this year we created our stakeholder committee, bringing together clients, partners and experts. These discussions fed into our strategic thinking and helped to refine our commitments in terms of social responsibility.
This transformation momentum is not limited to responding to current emergencies: it is part of a long-term vision. By defining a clear roadmap, guided by concrete and measurable objectives, we will strengthen our capacity to promote more responsible and forward-looking finance.
Every action we take is part of a dynamic of progress. As our transformation accelerates, we remain true to our raison d’être “act every day in the interest of our customers and society”, by offering solutions that meet societal changes and are accessible to the greatest number.
TOGETHER, WE ARE BUILDING A MORE SUSTAINABLE AND INCLUSIVE FUTURE.
In france
Worldwide
Becoming a committed company
At Crédit Agricole Personal Finance & Mobility, we have chosen a voluntary approach based on commitment. Based on 4 commitments that are our compass and guide our actions in the long term:
Supporting all our customers in each moment of life in complete transparency and ethics while respecting their choices.
-> Being a universal and ethical actor at the service of our clients’ projects
Accelerating social and energy transitions by offering solutions with positive impact.
-> Being a player in the evolution of society
Offering each of our customers and partners modern solutions by innovating in our offers and tools and by remaining attentive to society.
-> Being an innovative and modern player
Enabling each of our employees to achieve professional fulfillment in the service of customers and society.
-> Being an employer of choice
In france
Worldwide
Ambition #1: Supporting the move toward low-carbon mobility with more responsible and inclusive offers
| Strategy | Objectives | Action plan |
|---|---|---|
An integrated mobility offer Numerous mobility and financing solutions have emerged in the automotive sector in recent years: car sharing, short-term rental, rental financing solutions, subscription, etc. We have integrated them all and have taken many actions to rapidly scale them up. In this way, we are supporting as much as possible the movement towards the electric vehicle needed to decarbonise the economy. However, the market has recently slowed down, with a cyclical drop in the share of electrified vehicles financed, due in particular to the cessation of the bonus for companies and the abolition of certain aid for non-European models. This slowdown does not call into question the need to encourage electric motorisation, which is essential for the ecological transition. | - Reduction in the carbon footprint of our car financing by 2030 (vs. 2020) -50 % - 1 new electric vehicle financed out of 3 by 2025 - Becoming the leader in electric mobility in Europe | #1 A full range of rental products: long-term rental (LTR), lease with option to purchase, leasing for all durations, subscription, etc #2 A pan-European geographical footprint, optimised digital tools and services, and recognised expertise in car financing #3 Partnerships with leading electric vehicle manufacturers #4 A comprehensive catalogue of related and innovative services such as electric charging stations, vehicle delivery, warranty extensions and maintenance contracts |
Ambition #2: Making housing energy renovation works accessible to as many people as possible
| Strategy | Objective | Action plan |
|---|---|---|
Accelerating the housing energy transition Housing energy renovation is a major challenge: the building sector is responsible for 34% of energy-related greenhouse gas emissions in the European Union. In France, nearly 5 million dwellings are considered as heat sieves according to their ranking in the Energy Performance Diagnosis. To speed up the transition, the rules are gradually tightening, and the government is helping households, particularly the most modest. Despite these measures, the cost of the work and the complexity of the procedures continue to hold back many projects. That is why we are deploying a dedicated strategy, combining tailor-made financing, personalised support and digital tools, to make renovation more accessible, simpler and faster. | - €3 billion in financing for energy renovation by 2025 | #1 Developing partnerships in the energy renovation market #2 Making credit accessible to as many people as possible and offering solutions adapted to our customers’ needs |
Ambition #3: Promoting access to more sustainable and second-hand products
| Strategy | Objective | Action plan |
|---|---|---|
Supporting the development of the circular economy With a growing market for more sustainable and second-hand products, consumers’ awareness of the financial and environmental impact of this choice is clear. Supporting them in these new uses and promoting their development is essential to enable us to strengthen our commitment to boosting more responsible consumption. That is why we are exploring the establishment of partnerships with refurbishment players or new equipment distributors to develop innovative solutions that encourage more sustainable choices or repair. | - Establishment of new partnerships to promote more sustainable consumption | #1 Setting up partnerships with circular economy players to develop our presence in the rental, refurbishment and secondhand market #2 Joining the second-hand vehicle market, while ensuring the traceability of financed goods #3 Encouraging more sustainable consumption by developing innovative solutions with our historical partners |
Ambition #4: Reducing our operating carbon footprint and that of our financing activities
| Strategy | Objectives | Action plan |
|---|---|---|
A structured approach 99% of our overall carbon footprint is made up of our financing, 80% of which is automotive financing. On this basis, we defined our reduction trajectory for 2050 as part of the Net-Zero Banking Alliance to which the Crédit Agricole Group adheres. We have also calculated our operating carbon footprint since 2019 using the ADEME carbon review methodology for all our entities. We have made commitments to reduction by 2025 and 2030 and have established action plans to give us the means to do so. | - Reduction of the carbon intensity of our car financing by - 50 % by 2030 vs. 2020 - Reduction of our operating carbon footprint by - 50 % in 2030 vs. 2019 | Financing footprint #1 Reducing the carbon intensity of our portfolio by promoting electric mobility Operating footprint #2 Assessing the footprint of our service purchases more accurately #3 Improving our operational energy efficiency #4 Electrifying our fleet of vehicles |
Balance
| Objectives | end of 2023 | end of 2024 | end of 2025 | end of 2027 | end of 2030 |
| % of new electrified vehicles financed (electric and hybrid) | 37% | 50% | |||
| % of new 100% electric vehicles financed | 24% | 33% | |||
| Production dedicated to energy renovation | €1bn | €3bn | |||
| % reduction in operating emissions vs. 2019 | 3 %(1) | 25 % | 50% | ||
| Carbon intensity of vehicles financed in gCO2/km | 158 gCO2/km | 139 gCO2/km | 92,5 gCO2/km |
(1) equivalent scope and neutralising inflation
In france
Worldwide
Ambition #5: Making credit accessible to as many people as possible and offering solutions adapted to our customers’ needs
| Strategy | Action plan | Fundamentals |
Adapting to different borrower profiles Making credit more accessible means:
We are implementing concrete actions on these three dimensions in order to be useful to as many people as possible, in line with the DNA of our Group, that of a bank firmly established in the territories and committed to inclusion. Making credit available to as many people as possible is also an intrinsic way of serving our objectives of supporting transitions and enabling everyone to equip themselves with more sustainable solutions. | #1 Expanding online credit to make financing solutions accessible to as many customers as possible #2 Leveraging open banking to improve our grant scores and better target our clients #3 Making tailored financing offers aligned with the specific needs of borrowers
| - A model based on social utility and universality. - A presence in 22 countries to support our clients, everywhere. - The ability to innovate and adapt to meet evolving market needs. |
Ambition #6: Supporting our most vulnerable customers and raising budgeting education awareness
| Strategy | Action plan | Fundamentals |
Supporting our customers in a responsible way The need to take consumer protection measures is inherent in the financing business lines. Moreover, consumer credit is strictly regulated, particularly in France. Beyond the legal framework, our raison d’être and our values lead all our employees to be ethical and responsible towards our customers and to protect them in the event of a difficult situation or a risk. Supporting our customers and being responsible also means knowing how to refuse a loan for those who would not be able to repay it. It is to meet these protection requirements that we collect information during the subscription process. In 2024, in a context marked by multiple crises, we continued and strengthened our efforts in terms of prevention and support. | #1 Engaging in prevention and offering personalized support to vulnerable customers #2 Raising awareness of budgeting education to avoid situations of over-indebtedness
| - CA Personal Finance & Mobility Code of Conduct - The Crédit Agricole Group’s Ethics Charter |
Ambition #7: Acting for equal opportunities: promoting the integration of young people into the company and boosting gender equality and diversity
| Strategy | Action plan | Progress |
Building a work environment for all Our Citizen Commitment Department structures and coordinates the initiatives we implement to respond to current societal challenges, including access to employment for young people and solidarity. By helping young people acquire the skills that the job market will need tomorrow, we can ensure their future in the workplace while reducing access inequalities. Young people are invited to get directly involved in building their future and tomorrow’s economic world, in particular with the help of our employees who carry out skills sponsorship missions. It is also what being a responsible company means: enabling employees to commit themselves to society. | #1 Being recognized as a responsible employer #2 Committing to diversity #3 Developing gender equality #4 Supporting young people
| - 30% women at the GEC - 81% of employees believe that Crédit Agricole Personal Finance & Mobility takes gender diversity into account in its teams |
Ambition #8: Being a key player in solidarity for territories, especially for young people
| Strategy | Action plan | Fundamentals |
Building tomorrow’s world together Our Citizen Commitment Department structures and coordinates the initiatives we implement to respond to current societal challenges, including access to employment for young people and solidarity. By helping young people acquire the skills that the job market will need tomorrow, we can ensure their future in the workplace while reducing access inequalities. Young people are invited to get directly involved in building their future and tomorrow’s economic world, in particular with the help of our employees who carry out skills sponsorship missions. It is also what being a responsible company means: enabling employees to commit themselves to society. | #1 Supporting young people to prepare for tomorrow’s world #2 Promoting skills sponsorship and all solidarity actions
| Created in 2023 to strengthen our commitment to young people and inclusion, our For Youth endowment fund continued and expanded its work in 2024. In total, 17 associations were funded and nearly 1,000 young people were supported through programmes and actions for entrepreneurship, education, preparation for the jobs of tomorrow, inclusion and skill transfer between young people and seniors. |
Balance
| Our ambitions | Progress at end 2024 |
| Making credit accessible to as many people as possible and offering solutions adapted to our customers’ needs | Tailored solutions to meet the mobility needs of young people in Europe:
|
| Supporting our most vulnerable customers and raising budgeting education awareness | Number of clients supported in France, Portugal and Italy: 38,991 |
| Acting for equal opportunities: promoting the integration of young people into the company and boosting gender equality and diversity | Gender equality index (France): 88 / 100 Women executives in the Group Executive Committee : 30% Women among senior executives : 18% Employees with disabilities : 9,93% |
| Being a key player in solidarity for territories, especially for young people | Share of employees who have completed at least one volunteer activity 13.2% or 333 employees of Crédit Agricole Personal Finance & Mobility France |