{"id":9001,"date":"2026-06-08T13:50:00","date_gmt":"2026-06-08T11:50:00","guid":{"rendered":"https:\/\/www.ca-personalfinancemobility.com\/?post_type=publication&#038;p=9001"},"modified":"2026-06-04T15:22:07","modified_gmt":"2026-06-04T13:22:07","slug":"la-voix-des-jeunes-une-generation-prete-a-prendre-sa-place","status":"publish","type":"publication","link":"https:\/\/www.ca-personalfinancemobility.com\/en\/publication\/la-voix-des-jeunes-une-generation-prete-a-prendre-sa-place\/","title":{"rendered":"The Voice of Youth: a generation ready to take its place"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>The <em>Voice of Youth<\/em> survey, led by For Youth, the endowment fund of Cr\u00e9dit Agricole Personal Finance &amp; Mobility, reveals a generation that is engaged, available, eager to take on responsibilities, and willing to contribute to society.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Conducted from January to April 2026 by Grand Public x Cluster 17, the study is based on a methodology combining four qualitative panels involving nearly 90 young people and a representative survey of 3,000 young people aged 15 to 30, built using their own words.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Far from the image of a withdrawn youth, the results show young people who continue to believe in work, in companies, and in their ability to take action: 81% say they are ready to take on responsibilities and 44% still consider building a career with the same employer. This openness comes with strong expectations: to find trust, recognition, and a real place within organizations and society.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">An engaged generation eager to act<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>67% rank the environment and climate among their top concerns<\/li>\n\n\n\n<li>56% highlight the fight against inequalities<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">These results paint the portrait of a generation that wants to take part in the major transformations of its time.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>81% of young people say they are ready to take on responsibilities and 44% still consider building a career with the same employer<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">When generations no longer attach the same meanings to the same words<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The study reveals a striking gap between how young people describe themselves and how they believe they are perceived by society:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>They describe themselves as stressed (52%), committed (37%), supportive and resourceful (27%)<\/li>\n\n\n\n<li>Yet they believe they are seen as lazy (71%), disconnected from reality (50%), and too demanding (44%)<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">This gap is one of the key findings of the study.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u201cSuccess\u201d: a redefined sense of achievement<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The study also highlights a profound redefinition of success. When asked, <em>\u201cWhat matters most to succeed in life?\u201d<\/em>, young people prioritize:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Personal fulfillment (61%); time for passions (40%); freedom of choice (39%)<\/li>\n\n\n\n<li>Far ahead of financial situation (28%) or having a better standard of living than their parents (7%)<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Work remains important, but it is part of a broader vision of personal fulfillment.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Real challenges, but an intact willingness to act<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">This engagement exists in a demanding context. The main difficulties identified are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Cost of living (72%)<\/li>\n\n\n\n<li>Housing (70%)<\/li>\n\n\n\n<li>Access to a first job (58%)<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Mental health also emerges as a major issue:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>70% of young people report having experienced personal psychological difficulties<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Nevertheless, these challenges do not diminish their willingness to act or their desire to fully participate in economic and social life.<br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The expected company: educational, learning-oriented, and trust-based<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Young people strongly support a model of an educational and learning organization. More than 80% consider several initiatives effective: tailored training programs, mentoring by a senior outside direct reporting lines, hiring atypical profiles, reverse mentoring, and consulting young people on key decisions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">One word runs through all interviews: <strong>trust<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">A democratic conviction: listening already means giving them a place<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n    <section class=\"bloc-capfm-citation_extended\" style=\"--background-color:#d8ead7;\">\r\n            <div class=\"content\">\r\n                <div class=\"image\">\r\n                                    <\/div>\r\n            <\/div>\r\n            <div class=\"quote\" style=\"color: #000000;\">\r\n                \n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>The Voice of Youth was not designed as just another study. We wanted to start from young people\u2019s own words, their disagreements, and their way of seeing the world. The methodology is not secondary\u2014it already reflects a democratic conviction. To understand young people, we must accept that they do not always ask questions the way we would in their place. Listening in this way already means giving them a place.<\/em><\/p>\n<\/blockquote>\n\n\r\n                <div class=\"quote-footer\">\r\n                                        <div>\r\n                                                <div class=\"names\" style=\"color: #000000;\">La\u00efla MAMOU<\/div>\r\n                                                                            <div class=\"job\" style=\"color: #000000;\">Director of Civic Engagement at Cr\u00e9dit Agricole Personal Finance &amp; Mobility and President of the For Youth Endowment Fund<\/div>\r\n                                            <\/div>\r\n                <\/div>\r\n            <\/div>\r\n    <\/section>\r\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Designed as a long-term initiative, <em>The Voice of Youth<\/em> goes beyond a single study. Field reports, direct exchanges between young people and leaders, and meetings organized across regions aim to create spaces for dialogue where ideas flow both ways and concrete solutions emerge.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The ambition is not only to document a generation, but to highlight its resources, aspirations, and ability to contribute, in order to rebuild the conditions for meaningful dialogue between young people, businesses, associations, and institutions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Through <em>The Voice of Youth<\/em>, the initiative seeks to restore a dialogue that, as the study\u2019s findings show, is more necessary than ever.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The study calls less for talking about youth than for giving them a place. The results show a generation eager to contribute, engage, and take part in the country\u2019s transformations. The challenge now is to create the conditions for this meeting.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Following the presentation of the survey, <em>The Voice of Youth<\/em> initiative will continue with workshops aimed at mobilizing the ecosystem of economic, social, and political decision-makers in support of young people.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><\/p>\n<\/blockquote>\n\n\n<section class=\"bloc-capfm-download-documents\" style=\"\">\n                    <h2 class=\"title\">Downloadable documents<\/h2>\n                            <div class=\"description\">\n                            <\/div>\n                                    <ul class=\"documents\">\n                                            <li>\n                            <a class=\"piano-download\" role=\"button\" download=\"2026-06-08-CP-CAPersonalFinanceMobility-ForYouth-LaVoixdesJeunes-Vdef-2.pdf\" href=\"https:\/\/www.ca-personalfinancemobility.com\/wp-content\/uploads\/2026-06-08-CP-CAPersonalFinanceMobility-ForYouth-LaVoixdesJeunes-Vdef-2.pdf\" target=\"_blank\" aria-label=\"Press release, nouvel onglet\">Press release<\/a>\n                        <\/li>\n                                            <li>\n                            <a class=\"piano-download\" role=\"button\" download=\"\" href=\"\" target=\"_blank\" aria-label=\", nouvel onglet\"><\/a>\n                        <\/li>\n                                    <\/ul>\n            <\/section>\n\n\n<p class=\"wp-block-paragraph\"><strong><strong>Press Contacts<\/strong><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">CA Personal Finance &amp; Mobility&nbsp;: Claire Garcia <a href=\"mailto:presse@ca-cf.fr\" aria-label=\"presse@ca-cf.fr\">presse@ca-cf.fr<\/a> \/ +33 (0)6 80 41 17 77<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For Youth&nbsp;: Constance de La Moussaye <a href=\"mailto:constance.delamoussaye@acc-conseil.fr\" aria-label=\"constance.delamoussaye@acc-conseil.fr\">constance.delamoussaye@acc-conseil.fr<\/a>&nbsp; \/ +33 (0)6 41 60 36 80<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>About For Youth<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For Youth is the endowment fund of Cr\u00e9dit Agricole Personal Finance &amp; Mobility. It supports the company\u2019s philanthropic initiatives promoting equal opportunities and access to employment for young people.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Committed to acting as close as possible to real needs, For Youth has established a pragmatic governance model involving young people, notably through its Shadow Board\u2014a committee of 10 young members, mostly external to the company and actively engaged in these issues. For Youth aims to develop initiatives with a systemic approach.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>About Cr\u00e9dit Agricole Personal Finance &amp; Mobility<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">CA Personal Finance &amp; Mobility is a leader in personal financing and a provider of access to all mobility solutions in Europe, Morocco, and China. It offers, directly, at the point of sale, or via its partners\u2019 e-commerce platforms, a wide range of financing solutions with associated services, including insurance, installment payment solutions, and mobility-related services.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Its objective is to address the challenges of the energy transition in mobility, housing, and consumption. CA Personal Finance &amp; Mobility acts every day in the interest of its 17 million customers and society.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To accelerate its societal commitments, CA Personal Finance &amp; Mobility has implemented robust governance involving its stakeholders to monitor the implementation of its commitment-driven corporate strategy across all its entities and business lines.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>L&#8217;\u00e9tude r\u00e9v\u00e8le une jeunesse engag\u00e9e, motiv\u00e9e par l\u2019emploi, l\u2019environnement et les enjeux soci\u00e9taux, pr\u00eate \u00e0 s\u2019impliquer.<\/p>\n","protected":false},"featured_media":9047,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categorie-publication":[83],"type-publication":[105],"class_list":["post-9001","publication","type-publication","status-publish","has-post-thumbnail","hentry","categorie-publication-societal-impact","type-publication-press-release"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La Voix des Jeunes : une g\u00e9n\u00e9ration pr\u00eate \u00e0 prendre sa place<\/title>\n<meta name=\"description\" content=\"L&#039;\u00e9tude r\u00e9v\u00e8le une jeunesse engag\u00e9e, motiv\u00e9e par l\u2019emploi, l\u2019environnement et les enjeux soci\u00e9taux, pr\u00eate \u00e0 s\u2019impliquer.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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