Voices of Youth: For Youth gives voice to 16-35 year olds

Societal impactCrédit Agricole Personal Finance & Mobility
Publication date 23.02.2026

For Youth, the endowment fund of Personal Finance & Mobility, is launching “La Voix des Jeunes”, an initiative designed to gather the voices of young people aged 16 to 35 across France on topics such as employment, success, entrepreneurship, etc., and to bring these voices to decision-makers to transform their aspirations into concrete actions.

A project serving young people

The project aims to gather the voices of young people in all their social and territorial diversity. Young people have high expectations of the world of work and society: search for meaning, being listened to, willingness to act and evolve, to flourish.

Beyond the observation, the ambition is to go further: listen without filter, understand in depth and make this word a real lever of transformation for companies and public actors.

For the past year, the project has been built with the involvement of a Youth Committee (Shadow Board) and local partners (associations, local missions, communities), to ensure that the first concerned are at the center of the approach. This co-construction guarantees an approach rooted in the reality of the field and faithful to the experiences lived by young people.

A structured approach in several stages

The project launched at the beginning of 2026 is organized around four main complementary stages:

· A qualitative audiovisual survey

85 young people from 37 towns and villages in France were listened to and filmed. This immersion in the field allowed us to gather authentic testimonies about their relationship to work, their aspirations, but also the inequalities they may encounter. This step led to the production of a short film illustrating their words, used as a medium for dialog with decision-makers.

•A debate meeting

The qualitative survey participants meet young people and Crédit Agricole Group executives. On 17 March 2026, around 100 participants gathered at the Crédit Agricole headquarters in Île-de-France for a direct, sincere and unfiltered exchange. After the screening of the film, young people and leaders confronted their points of view for nearly two hours, around key themes such as the relationship to work, the vision of success or the place of young people in society.

These exchanges made it possible to bring out a shared conviction: young people want to be listened to, evolve and take their full place in the world of tomorrow.

· A quantitative national survey

A survey of more than 1,000 young people – with an ambition extended to nearly 2,000 respondents – to complete and confirm the observations from the qualitative survey. This phase will consolidate lessons learned and identify substantive trends at the national level.

· A manifesto and an external campaign

The results will be used to produce a manifesto and launch a campaign involving other actors: Crédit Agricole entities, companies, foundations, associations and public bodies. The aim is to develop concrete, sustainable and systemic solutions to improve the integration of young people into working life, relying directly on their feedback and expectations.

Through “Voices of Youth”, For Youth affirms a strong conviction: to have a real impact, it is essential to accept to hear, including what can shake things up. Young people do not lack ambition, but express a clear need for listening, recognition and perspectives.

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